Dragan Oudshoorn
Global Channel Marketing Manager B2C at Hansgrohe Group
I had great pleasure to work with Allan across a large number of Creative projects for more than 5 years. A very professional Creative director with a vast amount of experience he gathered from working with different Brands, which comes through in his creative concepts and ideas.
What I always highly value is that Allan is a good listener and engaged from briefing stage all the way till a project is delivered. He also thinks with the customer and if needed not afraid to challenge to get to the best outcome. Besides his Creativity and Design skills, another important element of what he offers is a vast knowledge of Shopper insights & behavior that he translates into the right Communication & Activation materials.
Concrete projects I have worked on with Allan include Communication & Activation Toolkit creation for New product launches that cover instore & online Touchpoints, Campaign & Promotional concepts and creatives, Online content creation for Amazon and other Etailers (eg PDP content, Shop-in-Shop Content, Digital advertising banners), Support at shootings and productions (imagery & video productions), Iconography.
I definitely recommend Allan for any Creative projects, Concept creation and/or Content productions.
Sarah Cook
Group Account Director at INITIALS Marketing
What can I say - my right arm, creative collaborator and confidant for nearly 8 years. Allan’s unmatched hardwork and dedication to my clients is something to be truly applauded, and sadly a rare thing these days as creatives constantly want to be working on the newest, shiniest thing. Allan is the safest pair of hands there is, hugely knowledgeable about all things Shopper/Commerce, with an exceptional eye for detail, a desire to intricately know and invest in a brand he’s working on and a commitment to deliver. In summary…everyone needs an Allan.
Heather Chung
Senior Account Manager at INITIALS Marketing
I really enjoyed working with Allan during our crossover at Initials. Allan is incredibly hardworking and reliable, someone who can be trusted to get the job done quickly and effectively - safeguarding brand principles and helping deliver projects that meet and exceed client expectations.
Nick Presley
Creative Consultant/ECD at CREATIVENICKP Ltd
Allan is one of life's great 'doers' - that's not to say he's not also a great conceptual creatve - he is, but he can get things landed and executed as well as, and as fast as anyone I know. His technical abilites are second to none, which means when he focuses on developing ideas he has a great advantage over those less able around a keyboard. Allan has always been a team player, is really broad in his creative thinking skills and knows how to encourage and inpsire those around him. If you are considering Allan for a freelance or permanent role, I can't recommend him highly enough.
Peter Lidgey
Global Chief Strategy Officer (CSO) at ELEVATE
Allan is one of those no nonsense creative directors who just get it, first time, every time. I’ve had the pleasure of working with Al for 6 years and without doubt he is the best creative practitioner in retail and shopper marketing I’ve ever briefed. He’s able to grasp a big idea and execute it on a multitude of touch points, whilst keeping the cote idea true. A thoroughly nice bloke too….